Try Desserts, Appetizers, and Sides with Blue Apron Add-ons

Blue Apron is sending you even more ways to eat together with Add-ons. In addition to the dinners that you love, appetizers, sides, and desserts are coming to the weekly menu. These restaurant-worthy dishes are a delicious way to fill out your plate, and the perfect excuse to linger around the table a little longer. 

Add-ons are available on the Blue Apron App or online through your Blue Apron account page. Find them on the Signature and Signature for 4 menus. 

Add-ons are designed with the same care as Blue Apron dinners. That means that each dish is packed with flavor and features high-quality, seasonal ingredients.  Recipes like Charred Asparagus & Calabrian Compound Butter with Golden Raisins and Truffled Potato Cakes with Fontina & Sour Cream add more vegetables to your plate and bulk up dinners for families.

Appetizers like Tomato & Basil Pesto Crostini with Garlic & Capers are the perfect shareable treat. These bites work just as well as after-school snacks as they do at happy hour. 

Desserts like Carrot Cornmeal Cake with Mascarpone Maple Frosting are elegant and easy to prepare. These sweets are the perfect way to end a meal, whether you’re celebrating a special occasion or just indulging your sweet tooth.  

FAQs

WHERE ARE ADD-ONS AVAILABLE? 

Add-ons can be found across all of our menus and in the upcoming menu pages. Select Add-ons via the Blue Apron app or desktop experience. 

HOW MANY RECIPES CAN I ORDER?

Customers can add a maximum of 2 Add-ons per box / order, provided they have a minimum of two core recipes in their box. Customers can only add one of each type. 

WHAT ABOUT PRICING: 

Pricing ranges from $6.99 – $10.99 and will be reflected in the updated cart once you checkout.

WHAT ABOUT SERVING SIZE?

Appetizers and sides will serve 2-4 people. Desserts will indicate # of units of the add-on, e.g. “makes 9 slices of cake.”  Nutrition information about each offering can be found by tapping the item in the Blue Apron app.

Still have questions? See our Customer Experience FAQ page for more info

Every Recipe Featured in the Blue Apron Modern Marvels Episode

Did you catch Blue Apron featured on The History Channel’s Modern Marvels TV series?

Blue Apron’s meal kits were featured as part of the Food: Inventions and Innovations episode of Modern Marvels. Host Adam Richman stopped by the Blue Apron packing facility and test kitchen in Linden, NJ to take a look at how our iconic meal kits are assembled. 

If you liked what you saw, you might be wondering about the food. Don’t worry, you can try these meals at home. These are the recipes Adam Richman and the Modern Marvels crew indulged in during the Blue Apron Modern Marvels episode. 

Host Adam Richman checked out the Chicken and Pork Chorizo Meatballs set of recipes from the Blue Apron Meal Prep menu.

recipes from blue apron modern marvels episode
Chicken & pork chorizo meatballs meal prep menu

This meal prep kit provides ingredients and instructions for four different recipes:

• Creamy Pesto Chicken with Spinach & Pepper Pasta
• Southern-Spiced Chicken with Spicy Maple Mustard
• Pork Chorizo Meatballs & Veggie Pasta with Red Pepper Yogurt
• Lemon-Tahini Pork Chorizo Meatballs with Broccoli & Sweet Potatoes.

With this kit you can cook once, and have four different delicious meals to eat during the week. Blue Apron instructions streamline the cooking process to make meal prep for the week easy. Find more information about the recipes here.

We recommend trying these dishes paired with the 2017 Anthesis Pinot Noir or 2016 Vermillion Red Blend.

If you missed the episode while it aired, don’t worry. You can find it streaming on the History Channel’s website to see these recipes in action.

Want to try Blue Apron for yourself? Sign up here for meals delivered straight to your door.

A Multi-Pronged Approach to Sustainability at Emmi Roth

Creating a sustainable business practice can feel like juggling a dozen frying pans. Electricity usage, waste generated, and carbon emissions all need to be considered and balanced carefully. It’s not as simple as just flipping a switch. Cheesemaker Emmi Roth, creator of Wisconsin-made Roth Cheese, has been walking this line delicately for years. For a multi-pronged approach, Emmi Roth considers the origins of their milk, the production of their product, and the operations of their creameries. It’s a lot to focus on at one time, but it’s the only way to move forward with creating a cheese that’s delicious and truly sustainable.

cheese in cellar
Photo by Anthony Wahl

Emmi Roth operates in the two cheese capitals of the world: Switzerland and Wisconsin, but they don’t use the same blanket approach globally. While their Swiss operations work only with milk meeting the “Suisse Garantie,” their domestic operations work with farmers who follow the National Dairy Farmers Assuring Responsible Management (FARM) Program. No matter where the cheese is made, it starts with high-quality milk. 

Although Emmi Roth is part of a global company, they’ve prioritized working with local farmers. The average dairy  farmer who supplies milk for Roth cheeses is located within 60 miles of one of their three creameries in Wisconsin, and has an average herd size of 100 cows. By partnering with more than 150 small Wisconsin farms, Emmi Roth has been able to produce larger amounts of cheese without compromising on values. 

sustainable cheese farmer

At the plant in Platteville, Wisconsin, Emmi Roth has installed 1,602 solar panels. They estimate that during the lifetime of this plant, the panels will eliminate over 14,000 tons of CO2 emissions. As they continue to evolve their sustainability program, they’ve vowed to convert to 100% recyclable packaging by 2027, as well as cut their water usage by 15%, and reduce their landfill-bound waste by 50%. Emmi Roth has pledged to be Net Zero by 2050.

Emmi Gruyère with spring ingredients from the farmers' market
Emmi Gruyère with spring ingredients from the farmers’ market

Blue Apron is proud to send Roth branded cheeses and other products made by Emmi Roth as part of our Meal Kits. Partnering with like-minded suppliers is just one way that we strive to meet our sustainability goals. To taste the fruits of their labors, pick your next cheesy dinner here.

A Letter from our CEO to Kick Off 2021

To our community of home cooks,

In 2020, we saw firsthand the value home cooking can bring to our lives. It’s more than making a meal. It can deepen bonds with those we love, whether it’s in-person or virtually, or offer a small moment of reprise as we manage through a stressful time.

By cooking with us, you pushed your culinary curiosity and learned new kitchen skills. Throughout the past year, we prepared over 970 recipes, many which featured new ingredients like lamb, scallops, duck, watermelon radish, and more.

At times, it’s hard to find a moment to prepare a home-cooked meal, especially as you look for the right variety and flexibility to fit your lifestyle. We are here to help. In addition to our new Wellness and customization options, we’re bringing you a series of recipes designed for quicker prep and easier cleanup, without sacrificing the flavor you expect from us. These recipes allow you to focus on the things that keep us away from the kitchen, and still come together over a flavorful, nutritious meal.

In 2021, we also plan to continue to give back to communities where we operate. To kick off the year, we are proud to support City Harvest, a food rescue and hunger relief organization and a Blue Apron partner since 2012, and its mission to feed New Yorkers during this challenging time. We will also continue to support people in need through our ongoing partnerships with regional food banks under Feeding America as well as explore additional partnerships throughout the year.

We are committed to responsibly sourcing fresh, high-quality, and wholesome seasonal ingredients directly from our suppliers, leaving out the middleman. In 2021, we will continue to strengthen our direct-to-source approach, while advancing our commitment to animal welfare, clean label, and sustainable seafood ingredient sourcing standards.

Lastly, as we continue to focus on bringing you incredible recipes, we regularly assess our impact on the environment and challenge our status quo. Cooking with Blue Apron could reduce your carbon footprint compared to preparing the same meal with ingredients purchased from a grocery store.* However, we’re striving to further lessen our environmental footprint and plan to do more in the coming year.

Happy New Year to you and your loved ones, and thank you for cooking with Blue Apron. 

Linda

Linda Findley Kozlowski, President and CEO, Blue Apron
*According to a University of Michigan paper published in 2019

Cooking at Home to Foster Health & Wellness

We’ve long believed in the power of home cooking to transform people’s lives—so when we set out to create our first-ever Wellness menu, we knew it wasn’t just about the food on your plate. Home cooking has the ability to unlock a whole host of benefits for your holistic health. 

Here’s just some of the ways we believe home cooking can benefit your overall wellness. 

Physical Health

Nutrition is the biggest factor that determines our overall health—but with copious amounts of fad diets, medical studies, and unreliable resources, it’s easy to feel overwhelmed and confused by what’s out there. 

Blue Apron’s entire menu is designed for flexibility and balance, so you can enjoy both Meatless Monday and Burger Friday. Our new Wellness menu, launching December 26, focuses first on flavor, but also supports a variety of lifestyles including vegetarian, WW, 600 calories or less, carb conscious, and more. 

Created by our expert team of chefs in collaboration with our nutritionist, these perfectly portioned recipes feature fresh produce, whole grains, high-quality proteins, and natural sweeteners. Our transparent online nutrition information also helps keep you informed so that you can achieve your unique goals—whatever they may be.

Brain Health

If 2020 has proven anything, it’s that keeping our brains engaged is a crucial component to our health. Home cooking is an amazing vehicle to challenge yourself and try out new things. 

Our recipes feature techniques for all skill levels, to help home cooks acquire knowledge they can take with them even when their Blue Apron meal is complete. Additionally, our Premium recipes feature advanced culinary techniques, and unique flavor twists for home chefs looking to take their culinary skills up a notch. At Blue Apron, we want to feed your curiosity and grow your mind. 

Relationship Health

For anyone who’s cooked a meal for their family (or anyone who’s enjoyed Grandma’s lasagna!), it’s not surprising that cooking can be viewed as a form of nurturing. This year, when home cooking has been more important than ever, many of us have rediscovered how a home-cooked meal can strengthen our bonds with family and friends. By cooking together, we’re building better relationships.  

Mental Health

Home cooking doesn’t just have the power to support your relationships with others—but also with yourself. A form of screen-free self-care, cooking can draw you into the moment, help you feel connected to the present, and allow you to enjoy a sense of accomplishment and achievement when complete. 

Financial Health

The average American household wastes an estimated 31.9% of its food a year—the equivalent of $1,866. While cooking at home can be better for your budget than eating out, predictable spending is key to financial stability. Our flexible plans, starting at as little as $7.49 per serving, help families plan better by delivering high-quality, pre-portioned ingredients, while limiting opportunities for impulse buying and food waste. 

We hope you’ll join us to see all the ways home cooking can help you unlock a holistic approach to wellness in your life. Check out new Wellness recipes, available in boxes starting the week of January 4, and follow Blue Apron on Facebook and Instagram for updates.

6 Spice Blends You’ll Want To Know About

Blue Apron Spice Blends

Our cabinets are full of dozens and dozens of seasonings, but there are only a few spice blends that we keep on the countertop. That space is reserved for our tried and true favorites: the flavors that we turn to to make dinner special every day.

Blue Apron Spice Blends

It’s easy to make spice blends at home. Just measure out each spice and dump it into a jar with a lid. Reusing an old mustard or jam jar works well here. Give it a shake, label the jar with the blend and date, and then use it to season everything from popcorn to chicken. If you’re looking for a few ideas, we’ve got you covered. The Blue Apron culinary team carefully crafted five spice blends based on what our chefs use at home. No matter what you’re cooking, these seasonings will take it to the next level. 

Blue Apron Mexican Spice Blend

All the nostalgic flavor of Taco Tuesday, blended into one bottle. This spice blend gets its flavor from a mix of cumin, ancho chile powder, smoked paprika, garlic, and oregano. It’s a blend that all home cooks should be familiar with. This seasoning is  a shortcut to achieving traditional Mexican flavors. We use it to spice up enchilada filling, roasted sweet potatoes, elote corn, and, you guessed it, tacos.

We love it in these popular recipes from our cookbook: 

Spice Blend No. 6 – Mexican, $9.99

Blue Apron Tuscan Spice Blend

This blend is made from a combination of ground fennel, rosemary, and sage. It packs all of the traditional flavors of central Italy into one neat package. Use it on roasted vegetables or coat pork with a generous portion before cooking: the fennel seeds will form a nice crust. 

We love it in these popular recipes from our cookbook: 

Spice Blend No. 1 – Tuscan, Price $9.99

Blue Apron Cajun Spice Blend

Do you want to recreate Louisiana cuisine at home? This handy cajun spice blend can help you pull it off. It’s a little sweet, with mild spiciness and a savory undertone, thanks to the mustard, oregano, and thyme. This seasoning works on nearly any protein, but the Test Kitchen particularly loves it with shrimp. It’s the perfect addition to any of your favorite New Orleans-inspired meals, from po’ boys to seafood boils. 

We love it in these popular recipes from our cookbook: 

Spice Blend No. 2 – Cajun, Price $9.99

Blue Apron Smoky Spice Blend

Our favorite smoky spice blend is based on a combination of smoked and sweet paprika. This seasoning has a deep, earthy flavor. It’s ideal for coating chicken or blending into ground beef or pork for a burger patty. The best part? It elevates dishes across cuisines, working just as well in a Middle Eastern rice dish as an Italian meatball. Add a pinch anytime you want to up the smoke-factor. 

We love it in these popular recipes from our cookbook: 

Spice Blend No. 3 – Smoky,  $9.99

Blue Apron Barbecue Spice Blend

This spice blend is a cookout MVP. Use it as a rub for your favorite protein and it will do all the work for you. The blend of paprika, fennel, and garlic powder will impart a picnic-ready sweet and savory flavor (as well as a little char, thanks to the brown sugar). This seasoning works away from the grill too. It’s delicious on any roasted or seared meat. 

We love it in these popular recipes from our cookbook: 

Spice Blend No. 4 – Barbecue, Price $9.99

Blue Apron Weeknight Hero Spice Blend 

When in doubt, this spice blend is the answer. Use it to season the protein or vegetables, toss it into salad dressings or swirl it into dipping sauces. Our ultimate go-to is a classic combination of onion, garlic, parsley, and paprika that makes any meal sing. In the test kitchen, our favorite application is on chicken. 

We love it in these popular recipes from our cookbook: 

Stock up on these spice blends or make your own, then head over to our cookbook and get cooking.

Spice Blend No. 5 – Weeknight Hero, $9.99

HBO Max and Blue Apron Partner

hbo max + blue apron

To celebrate their launch, Blue Apron has teamed up with HBO Max to bring you A Week of So Much More

Starting on May 25th, the recipe cards included in Blue Apron subscriber’s boxes will feature pairing suggestions for so much more flavor. These cards will highlight beloved titles now streaming on HBO Max such as Aquaman, The Sopranos and The Big Bang Theory as the perfect content to enjoy with your Blue Apron meal.

Blue Apron will also offer live virtual cooking tutorials for cooks at any level on Instagram. These brand new recipes are the perfect snacks for streaming alongside some of your favorite shows. Recipes will include Atomic Shrimp, inspired by The Big Bang Theory; Fiery Dragon Wings, inspired by Game of Thrones; Ruh Roh Puppy Chow, inspired by Scooby Doo; The One with the Mug Cake for fans of Friends; and more. Be sure to follow along on Instagram during the week of 5/31 and 6/2 at 6pm to catch these cooking tutorials live.

Follow Blue Apron and HBO Max on Instagram all week long for exciting content and exclusive recipes featuring our favorite dishes to pair with your favorite HBO Max titles, available to stream now.

To The People Who Get Dinner on the Table

The past few months have been full of uncertainty. Here at Blue Apron, the global crisis has caused us to pause, and think about the things that really matter. In some cases, it’s helped us see things that have always been true in a new light. 

We’ve always been honored to have a place in your homes. Now, we’re moved beyond words. We’re proud to offer our customers a way to cook together, challenge themselves, and try new things, all while staying home and staying safe.  

Of course, we wouldn’t be able to keep sending out Blue Apron boxes without our fulfillment centers. The staff of the fulfillment centers has risen above and beyond this challenge. They’ve adapted to changing safety regulations with ease, and throughout it all they’ve supported each other and maintained high Blue Apron standards. It’s because of their hard work that we’re able to keep going, and we’re grateful to them. 

Blue Apron is more than the chefs who design our meals. It takes a whole team of people working together to get dinner on the table, but there’s nothing we’d rather do. Thank you for cooking with us.

What We Ate This Week

The latest hits from our home cooking exploits and restaurant visits

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It should come as no surprise that we at Blue Apron are serious food people. We talk food, think food, and generally plan out the next time we’ll get to eat food all day long. Our desks are piled with cookbooks and our walls are covered with print-outs of inspiring recipes from around the web; our version of water cooler talk is excitedly detailing what we made for dinner or the best thing we ordered out at brunch. Our new mission? To dish about the best bites of our week with more than just each other. In this series, a few members of the team each week share their most recent culinary high points — the meals they can’t stop thinking about.


Since moving to Montclair, we’ve been doing a slow crawl of the restaurants there, but our clear favorite thus far has been Villalobos. All the tacos I’ve tried have been delicious, but my can’t-miss, the one I must have every week, is the lengua. The tongue is braised until super tender but still a touch bouncy, diced, crisped and then soused in a sharp vinegar. It’s served inside a tortilla (they make them daily, onsite) with a smooth pistachio-chile de arbol salsa, raw white onion, and cilantro. Super simple, super delicious. You can read a New York Times review from a few years back here. 

John Adler, VP of Physical Product

I recently read America’s Test Kitchen’s The Perfect Pie from cover to cover, and have been flipping through it taking very detailed notes in anticipation for the holidays — I’m very obsessed with their classic tart dough recipe. The final product turns up looking a little more refined than your average pie with perfectly fluted edges! This one has a mascarpone filling and is topped with poached pears, figs, and a sprinkling of dried raspberries for an extra pop of color!

— Kristen Merris-Huffman, Culinary Associate

I made chipotle-roasted cauliflower tacos with bacon-y black beans! I had some stray cauliflower and carrots at home, but have been eyeing this tostada recipe — I decided to make my own version by roasting veggies in chipotle chile paste, making some lime-marinated radishes and lime crema, and chopping up a lot of fresh cilantro. I live right next to a tortilla factory (Los Hermanos in Bushwick) so I picked some hot ones up on my way home from the subway. Those bacon-y black beans were the highlight, getting all smoky and delicious from the bacon fat.

— Annabel Epstein, Culinary Associate

Honeynut squash soup! I bought honeynut squash at Trader Joe’s because they were so cute and I’d never tried them before! I picked this recipe because it is paleo — made with coconut milk and bone broth! The texture was perfect, it tastes good hot or cold, and I’ve been eating it all week. Took pics for my Instagram Story, of course.

Laura Kruser, Senior Product Marketing Manager

Along with Ashleigh Lovelace, our Senior Culinary Manager for Editorial, I made family meal this week, a Blue Apron test kitchen tradition. Every Monday we team up to make lunch for the rest of the squad, and Ashleigh and I went with a Cuban theme, complete with crispy tostones and guava empanadas. The star of the spread was definitely the pressed cubano sandwiches; we used this recipe from Serious Eats (Kenji would never lead us astray) which was melty, crispy, salty, perfect. Multiple significant others got foil-wrapped leftovers for dinner and gave it rave reviews, even cold. 

— Kendra Vaculin, Senior Culinary Associate

Blue Apron Begins Same-Day Delivery in the Bay Area

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We all know the feeling. It’s 10:00 am and you’re asking yourself, “what should I cook for dinner tonight?”. Today, we are excited to introduce a solution to this all-too-common dilemma by launching on-demand delivery of Blue Apron meals to consumers across the Bay Area!

This new on-demand delivery option can be ordered directly from the Blue Apron platform, where, each week, consumers can select from the meals we offer on our Signature Two-Person menu with no subscription required, allowing us to meet more consumers when and where they are thinking about dinner.

We are proud to partner with AxleHire, a last-mile delivery and logistics company, to enable same-day or next-day delivery for consumers. Orders will be available for delivery between 4-6pm PT, Sunday through Thursday. Orders can be placed any day of the week, and any orders placed before 12pm PST will be delivered same-day, while orders placed after 12pm PST will be delivered the next delivery day. Consumers across the Bay Area (see this map for specific areas we cover) can order up to two meals from our Signature Two-Person menu each week.

From meals like Togarashi Popcorn Chicken and Seared Steak & Gochujang-Soy Sauce to Honey-Lime Tilapia and Fennel & Onion Pizza, home cooks across the Bay Area will always have a variety of recipes to order, cook, and enjoy––all on the same day and with the convenience of delivery straight to their door.

We look forward to learning from this exciting initiative as we continue to enhance our capabilities to meet consumers on their terms.

Calling All Grill Masters: Introducing Summer Cookout, Our First Grilling Box!

SUM_CHKSTEAK

Today we are excited to introduce Blue Apron Summer Cookout, our first culinary offering designed specifically for the grill, one of the most popular culinary tools in the summer.

Designed for hosting a delicious and seamless summer gathering, our new box serves six to eight people and features a variety of proteins, seasonal produce including corn, zucchini, peaches, and tomatoes, and our first dessert offering! Every recipe puts a unique twist on classic summer grilling staples, using flavors from Spain, Italy, Greece, the Middle East, and beyond––like the corn on the cob which uses tzatziki and za’atar instead of traditional elote seasonings or the panzanella salad which features a creamy parmesan dressing rather than a traditional vinaigrette.

In addition to the step-by-step recipes and pre-portioned ingredients needed to prepare a main course, side dishes, and dessert, each box includes a guide to teach home cooks how to plan their prep time, cooking time, and assembly duties, ensuring a stress free, achievable, and fun hosting experience.

Recipes include:

• Spanish-Spiced Mixed Grill with Chimichurri Sauce (*Comes with a choice of two protein combinations):

    • • Steak & Chicken
    • • Shrimp & Steak
    • • Chicken & Shrimp

• Red Rice & Vegetable Salad with Oregano Vinaigrette
• Panzanella with Marinated Vegetables & Parmesan Dressing
• Corn on the Cob with Tzatziki & Za’atar
• Grilled Peaches with Balsamic Glaze & Mascarpone Cheese

Our new Summer Cookout box is available through September on the Blue Apron Market giving home cooks everything they need to host delicious and memorable gatherings all summer long!

Corn Panzanella

Blue Apron Awarded the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition

Blue Apron was honored to accept the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition.

SPC logo

In 2016, Blue Apron partnered with GreenBlue, a non-profit organization and parent company to the Sustainable Packaging Coalition, to understand our packaging baseline and analyze the impact our packaging has on the environment. As a result of this analysis, Blue Apron used the information to continuously optimize our packaging, including:

  1. Use of recyclable materials

  2. Use of post-consumer recycled content

  3. Optimizing our box and ice pack materials based on the season

  4. Implementing a drain safe ice pack

  5. Designing a unique compostable tray for our on-demand and retail products

  6. Being the first meal kit company to join the How2Recycle® program

All of this work was recognized with an award in the “Innovations in Design Optimization” category at this year’s SPC Impact Conference in Seattle, WA. This is awarded to companies that “demonstrate the creative and significant work that our industry does to advance sustainability in packaging” according to the Sustainable Packaging Coalition.