Blue Apron Awarded the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition

Blue Apron was honored to accept the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition.

SPC logo

In 2016, Blue Apron partnered with GreenBlue, a non-profit organization and parent company to the Sustainable Packaging Coalition, to understand our packaging baseline and analyze the impact our packaging has on the environment. As a result of this analysis, Blue Apron used the information to continuously optimize our packaging, including:

  1. Use of recyclable materials

  2. Use of post-consumer recycled content

  3. Optimizing our box and ice pack materials based on the season

  4. Implementing a drain safe ice pack

  5. Designing a unique compostable tray for our on-demand and retail products

  6. Being the first meal kit company to join the How2Recycle® program

All of this work was recognized with an award in the “Innovations in Design Optimization” category at this year’s SPC Impact Conference in Seattle, WA. This is awarded to companies that “demonstrate the creative and significant work that our industry does to advance sustainability in packaging” according to the Sustainable Packaging Coalition.