Blue Apron Awarded the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition
Blue Apron was honored to accept the 2019 Innovation in Design Optimization Award from the Sustainable Packaging Coalition.
In 2016, Blue Apron partnered with GreenBlue, a non-profit organization and parent company to the Sustainable Packaging Coalition, to understand our packaging baseline and analyze the impact our packaging has on the environment. As a result of this analysis, Blue Apron used the information to continuously optimize our packaging, including:
Use of recyclable materials
Use of post-consumer recycled content
Optimizing our box and ice pack materials based on the season
Implementing a drain safe ice pack
Designing a unique compostable tray for our on-demand and retail products
Being the first meal kit company to join the How2Recycle® program
All of this work was recognized with an award in the “Innovations in Design Optimization” category at this year’s SPC Impact Conference in Seattle, WA. This is awarded to companies that “demonstrate the creative and significant work that our industry does to advance sustainability in packaging” according to the Sustainable Packaging Coalition.